Restaurant market guide · Iowa

Restaurant market guides in Iowa.

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IA RESTAURANT MARKET DIRECTORY

Explore Restaurant Revenue Incubator’s operator-focused guides to the 50 largest Iowa markets. Each guide combines official U.S. Census market context with practical cost, sales, technology and retention priorities.

50 Iowa marketsLocal strategy pages with direct lead capture and calculator access
Restaurant market view of Des Moines, Iowa
Tony Webster from Minneapolis, Minnesota, United States · CC BY 2.0 · Wikimedia Commons source

Iowa restaurant economy

The 2022 Economic Census reports 1,066 restaurant establishments, $602.1 million in 2022 restaurant sales statewide.

Restaurant consulting markets in Iowa

  1. Des Moines restaurant market Population 212,421
  2. Cedar Rapids restaurant market Population 137,264
  3. Davenport restaurant market Population 100,913
  4. Sioux City restaurant market Population 86,101
  5. Iowa City restaurant market Population 75,752
  6. Ankeny restaurant market Population 72,615
  7. West Des Moines restaurant market Population 71,083
  8. Ames restaurant market Population 67,669
  9. Waterloo restaurant market Population 67,008
  10. Council Bluffs restaurant market Population 62,586
  11. Dubuque restaurant market Population 59,174
  12. Urbandale restaurant market Population 46,595
  13. Marion restaurant market Population 41,896
  14. Cedar Falls restaurant market Population 40,888
  15. Bettendorf restaurant market Population 39,647
  16. Waukee restaurant market Population 29,236
  17. Marshalltown restaurant market Population 27,626
  18. Mason City restaurant market Population 27,050
  19. Ottumwa restaurant market Population 25,430
  20. Fort Dodge restaurant market Population 24,827
  21. Johnston restaurant market Population 24,384
  22. Clinton restaurant market Population 24,322
  23. Burlington restaurant market Population 23,728
  24. Muscatine restaurant market Population 23,489
  25. Coralville restaurant market Population 23,234
  26. Altoona restaurant market Population 21,495
  27. North Liberty restaurant market Population 21,125
  28. Clive restaurant market Population 19,012
  29. Grimes restaurant market Population 16,366
  30. Indianola restaurant market Population 16,044
  31. Newton restaurant market Population 15,700
  32. Norwalk restaurant market Population 14,183
  33. Boone restaurant market Population 12,424
  34. Oskaloosa restaurant market Population 11,504
  35. Storm Lake restaurant market Population 11,428
  36. Spencer restaurant market Population 11,400
  37. Pleasant Hill restaurant market Population 11,136
  38. Pella restaurant market Population 10,720
  39. Le Mars restaurant market Population 10,640
  40. Waverly restaurant market Population 10,494
  41. Carroll restaurant market Population 10,208
  42. Fort Madison restaurant market Population 10,133
  43. Keokuk restaurant market Population 9,662
  44. Grinnell restaurant market Population 9,505
  45. Fairfield restaurant market Population 9,456
  46. Mount Pleasant restaurant market Population 8,951
  47. Bondurant restaurant market Population 8,560
  48. Sioux Center restaurant market Population 8,454
  49. Denison restaurant market Population 8,260
  50. Perry restaurant market Population 7,985

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Sources: U.S. Census Bureau 2024 ACS 5-year table B01003, 2026 Gazetteer Files, and 2022 Economic Census EC2272BASIC (NAICS 7225). Image licensing and attribution appear with each image. Last verified September 22, 2026.

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  • Food and controllable-cost opportunities
  • Payment processing and technology contracts
  • New guest and corporate-dining channels
  • Employee benefits and retention programs
  • Funding structures, repayment obligations and operating tradeoffs
  • A practical implementation sequence for your team

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